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PRICING & PRODUCT DESIGN

Customers today are increasingly selective about where they put their money. We help our clients understand customers at an individual level to offer the most desirable personalised products.

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PulseMetrics leverages customer data to anticipate their needs and wants. We advise our clients on what to offer at the right time to the right customers.

We enable businesses to create innovative and smarter products at optimal prices.

New Product Development

Strategic Pricing (discounts, bundles, etc.)

Strategic Product Mix

The key to a customer's heart is to be relevant.

Market Testing

Product Response Analysis

Product Life Cycle Analysis

Case Studies

Achieving Maximal
Margins Through
Personalised
Auto Insurance Products

Insurance

Strategy,

Pricing & Product Design,

Surveillance & Risk Management

Making Strides In Marketing Campaign Personalisation

Retail

Strategy,
Pricing & Product Design,

Marketing & Sales
Customer Experience

Explore Other Expertise

We possess the expertise to optimise the following business areas using insights from data analytics.

Formulate agile, cost-effective strategies that extract latent business value hidden in your voluminous data.

Create what individual customers need 
instead of making them need it.

Lift response and conversion rates by first getting into the head and heart of target customers.

Fine-tune business processes and innovate new ones to improve efficiency and expand profit margins.

Reduce risk and monitor results in real-time to minimise the incurrence of liabilities.

Boost loyalty and strengthen relationships by exceeding expectations throughout the journey.

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