
PRICING & PRODUCT DESIGN
Customers today are increasingly selective about where they put their money. We help our clients understand customers at an individual level to offer the most desirable personalised products.
PulseMetrics leverages customer data to anticipate their needs and wants. We advise our clients on what to offer at the right time to the right customers.
We enable businesses to create innovative and smarter products at optimal prices.
New Product Development
Strategic Pricing (discounts, bundles, etc.)
Strategic Product Mix
The key to a customer's heart is to be relevant.
Market Testing
Product Response Analysis
Product Life Cycle Analysis
Case Studies

Achieving Maximal
Margins Through
Personalised
Auto Insurance Products
Insurance
Strategy,
Pricing & Product Design,
Surveillance & Risk Management

Making Strides In Marketing Campaign Personalisation
Retail
Strategy,
Pricing & Product Design,
Marketing & Sales
Customer Experience
Explore Other Expertise
We possess the expertise to optimise the following business areas using insights from data analytics.
Formulate agile, cost-effective strategies that extract latent business value hidden in your voluminous data.
Create what individual customers need
instead of making them need it.
Lift response and conversion rates by first getting into the head and heart of target customers.
Fine-tune business processes and innovate new ones to improve efficiency and expand profit margins.
Reduce risk and monitor results in real-time to minimise the incurrence of liabilities.
Boost loyalty and strengthen relationships by exceeding expectations throughout the journey.