MARKETING & SALES
Capturing the attention of customers is more challenging than ever before. We help our clients break through the 'noise' and capture greater consumer mindshare in unprecedented ways.
PulseMetrics leverages customer insights to implement data-driven personalised marketing. We accurately reveal what customers think and feel in order to engage with the right product via the right message and channel at the right time.
We expedite predictive, reactive and
real-time marketing for businesses.
Marketing Analytics (campaign, loyalty programme)
Marketing Opportunity Prediction
Marketing Opportunity Assessment
Marketing Response Analysis
Customer Acquisition Strategy
Product Offering Strategy (brand, product, category)
Great customer experience is at the core of an extraordinary marketing campaign.
Conversion Propensity Analysis
Purchase Propensity Analysis
Lead Generation Strategy
Demand Generation Strategy
Sales Strategy (up-sell, cross-sell, next-sell)
Content Strategy
Omni-channel Strategy
Related Work
Predicting Trendiness For Stronger Customer Relationships And Partnerships
Payment Card
Strategy,
Pricing & Product Design,
Marketing & Sales
Customer Experience
Improving Lead Generation And Response Rates
In Telemarketing
Insurance
Strategy,
Pricing & Product Design,
Marketing & Sales
Explore Other Expertise
We possess the expertise to optimise the following business areas using insights from data analytics.
Formulate agile, cost-effective strategies that extract latent business value hidden in your voluminous data.
Create what individual customers need
instead of making them need it.
Lift response and conversion rates by first getting into the head and heart of target customers.
Fine-tune business processes and innovate new ones to improve efficiency and expand profit margins.
Reduce risk and monitor results in real-time to minimise the incurrence of liabilities.
Boost loyalty and strengthen relationships by exceeding expectations throughout the journey.