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STRATEGY

Digital technologies are disrupting the business landscape in unforeseen ways. We help our clients survive, thrive and emerge as a disruptor instead.

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PulseMetrics formulates innovative ways to extract value from data assets and achieve business objectives. We enable our clients to see new possibilities enabled by data science and disruptive technologies.

We guide businesses on their digital transformation and help them seize the next best opportunity.

Strategic Vision

Business Model Enhancement

Organisational & Culture Change (employee engagement, skills training)

Strategic Partnerships

Strategy — the first step towards producing useful intelligence and insights from data in real-time.

Data Consolidation & Centralisation

Exploratory Data Analysis

Customer Segmentation

Customer Lifetime Value Estimation

Customer Data Mart Strategy

Cluster Modelling, Propensity Modelling, Heuristic Modelling

Case Studies

Enhancing
Customer Targets
Through Advanced
Segmentation Models

Banking

Strategy

Improving Lead Generation And Response Rates
In Telemarketing

Insurance

Strategy,
Pricing & Product Design,

Marketing & Sales

Explore Other Expertise

We possess the expertise to optimise the following business areas using insights from data analytics.

Formulate agile, cost-effective strategies that extract latent business value hidden in your voluminous data.

Create what individual customers need 
instead of making them need it.

Lift response and conversion rates by first getting into the head and heart of target customers.

Fine-tune business processes and innovate new ones to improve efficiency and expand profit margins.

Reduce risk and monitor results in real-time to minimise the incurrence of liabilities.

Boost loyalty and strengthen relationships by exceeding expectations throughout the journey.

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